To enhance specialty and core competitiveness, CFI conducted training on improving the quality of hosts on July 17. This training covered content, interaction skills, and industrial norms, through theoretical explanations and simulated training, to improve their abilities.

During the training, CFI had an in-depth analysis of streamers’ verbal techniques, consumer insight, and diverse scenarios, and carried out training in terms of different kinds of live streams, to ensure professionalism and approachability. Relevant departments stated that this training not only laid a solid foundation, but also deepened understanding of live stream, to offer a solution to high-quality content transformation.

The CFI person in charge stated that as live commerce enters the stage of fine-grained operation, competence has become a key factor in brand trust and conversion efficiency. In the years ahead, CFI will perfect the training system and promote the live streaming training system. To promote the live-streaming business towards a more standardized and professional direction, to create a higher value consumption experience for users.